Life | Brandon Croke

What Happened in 2011?

Wow. What a year. Typically talks about new years, resolutions and predictions get on my nerves, but this year (against my own good judgement) I decided to take a look back at 2011 and share some milestones and life lessons learned. Looking back, a lot has happened the past year. I kicked off 2011 celebrating [...]

4 Things College Presidents Should Know about Social Media

Last week my friend Mallory Wood caught my attention when she shared an article by Michael Stoner asking for feedback from the higher ed community on what a college president should know about social media. After seeing the post (an important topic in my opinion) I started writing a lengthy comment below, but I didn’t [...]

Alone Together – Book Excerpt and Review

I’ve just started a new read that I can’t put down. I can’t think of a better way to prime myself for one of the worlds largest gathering of web, technology and emerging media conferences (SXSW Interactive) than to read a book on how these new technologies are changing us as people. Sherry Turkle is [...]

Questions from Educators on Web 2.0

It’s been a few weeks since I gave my presentation at the Marketing Educator’s conference. During my talk and shortly after I was presented with a bunch of great questions from the teachers who were there. The questions were so good I certainly didn’t profess to have the answers. These are all big questions that [...]

What will the future of education look like?

Check out Salman Kahn in the YouTube video below. He is a former hedge fund analyst turned non-profit educator who has created thousands of educational lectures for the world to see. From calculus to complex financial derivatives this is just another example of how the digital world will continue to disrupt institutions that have long [...]

What GDP Doesn’t Count

In this TED Talk Chip Conley shares some priceless business advice from his years of experience running a hotel chain. Although I recommend you watching the video, I will try to summarize some of his main points here. 1. What gets counted gets fixed 2. The things that are most important to humans can’t be [...]

What should I be when I grow up?

What should I be when I grow up must be the biggest myth we fool our children with. Sure there’s Santa, the Boogie Man and the Tooth Fairy, but those are mostly harmless. The biggest myth is the most harmful. It leaves students with unrealistic expectations and doesn’t help them focus on what truly matters. I [...]

Confessing my Love…

…for Twitter. Sounds pretty stupid huh? Maybe even downright pathetic, but sometimes you have to put yourself out there. Contrary to popular belief, Twitter isn’t about what you are doing, it’s about what you are learning. A place to spread ideas. If you follow the right people, you can use it as a customized news [...]

Engineering Advice

Last week my friend invited me to the University of Toledo to listen to a panel of engineers give career advice for some of the UT Engineering students. I have never had an interest in engineering, but I do love helping others with career advice, so I thought why not check out what current engineering [...]

Too Many Social Tools!

After meeting so many great people at SXSW, its time to now stay connected and send a few follow up messages… With the handful of business cards I have I now go through deciding to add people on: Facebook, Linked In, Twitter, E-mail Contacts, Foursquare, Gowalla, Google Buzz, subscribe to their blog, find their Delicious [...]